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Currently Trending: Viva Magenta

01/23/23 | Fashion and Style, Pantone, Trending

Viva Magenta Collage

Every year the masterminds at Pantone announce the color of the year and in 2023 Viva Magenta has certainly started trending. I have shared past Pantone annual hues but this is the first one in a while and the shade this year was described by WhoWhatWear as, ” Pink is power. Magenta, that is. ”

It has been described as warmer than Barbie Pink and the descriptions even for those who advertise something as viva magenta also use shades like cerise, dragon fruit, fuchsia, and  magenta haze to describe it.  Can you decide if it should be more fuchsia or more merlot? Honestly, I am not sure so i have pulled together some chic options that lean towards each shade both in inspiration and then how to shop it now.

Fuschia Winter Fashion Trend

Rebecca Minkoff Janine Sweatshirt | Lululemon Pink Flow Sports Bra
 Retrofete Dionne Sequin Dress| H&M Off the Shoulder Bodycon Dress

2023 Viva Magenta Trend

Mango PERFUME Classic coat  |Sophie Faux Fur Pillow | QBSM Pashmina Wraps Scarfs
Rockland Melbourn Spinner Luggage | Karen Miller Heeled Ankle Boot | Rebecca Minkoff Edie Maxi Crescent Crossbody
SKIMS Fits Everybody stretch-jersey T-shirt |  Floating Crystal Earrings  |  Knitted Roll Neck Jumper
Reebok Classic Leather SP Shoes | Abercrombie Slouchy Rib Beanie  |  Tuckernuck Havana Pom Luna Earrings

Viva Magenta Pantone Color of the Year Shop Now

Jayde Flared Jeans | H&M Boxy Knit Sweater
Draped Satin Oversized Blouse |   | Free People  Ruffle Knit Maxi Skirt

There are 20 items above and I could have kept going – there are so many fun viva magenta pieces to shop this season.  I hope you like my selection of options for your closet and home in this bright pink hue which I especailly love while it is still dark, Winter months.

What do you think of the Pantone color of the year, viva magenta?

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Comments

  1. Amanda says

    January 31, 2023 at 8:30 am

    Funny you just featured this color, I just had my nails done in this color and I have gotten so many compliments. Seems like my girlfriends are trending the blue and green nails but neither of those looks great with my skin tone but I am killing this color.

    So many ways to wear it too. Great choices Kelly.

  2. Pat says

    January 29, 2023 at 7:58 am

    Never would have thought of this color for a paint! What a fantastic idea, now I have to decide where I can paint it in my house!!

    I also need to get my husband on board, any suggestions for that? Hahaha

Hi, I am Kelly and welcome to Sparkles and Shoes, a fashion, travel, and lifestyle blog.  I am a New York City girl at heart but I moved to London in the Spring of 2018!

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